MORE ABOUT SNACK! SPECIALTY COFFEE
SNACK! Specialty coffee is a newly established Bulgarian brand that sources and roasts some of the finest available coffees in the world.
We select beans that are grown and processed with specific techniques which assure maximum quality as opposed to volume.
We select coffees rated at 86 points or higher, they are always seasonal crops and roasted to perfection.
Our beans are selected according to a few essential criteria:
QUALITY - only specialty coffee rated by the standards of the Specialty Coffee Association and the Coffee Quality Institute for Green and Roasted Coffee
EXCEPTIONAL TASTE - cleanliness, acidity, sweetness and balance
TRACEABILITY of the whole process - from farm to cup
TRANSPARENCY in pricing and best practices in purchasing of green coffee
We prefer not to blend different coffees as this gives us an authentic taste as well as an opportunity to showcase the individual characteristics of each region and producer.
This results in consistency and quality of the taste of each batch. With our roasting we try not to affect the flavors of the coffee too much by extra caramelization, what we do is we simply reveal what is already sitting there waiting for the right conditions to enable it to display its true character in the cup.
And all this produces a flavor that is inspiring, clean and fresh. Our aim is to entice your palate with our handpicked coffee batches! Because we believe that when the coffee tastes exceptionally good customers come back and they make sure they tell others about it.
THROUGH OUR EYES:
We encourage full transparency and traceability in coffee sales and we make every effort to honor the farmer's hard work and show them our gratitude for enabling us to offer such a top quality product.
We believe in sustainable coffee. This coffee is cultivated by means that are kind to people and the environment. Farmers who follow this principle give back to the land and the community as much as they receive.
We work hard and will keep improving our skills to help and inspire each and every one who plays a role in the coffee process.
CHOOSING SNACK! SPECIALTY COFFEE:
You will be part of a partnership that reaches out across the world and connects everyone involved in the coffee industry.
A relationship with the farmer who grows coffee with a lot of hard work and effort, through a distributor or a roaster who selects the precise coffee to purchase and then offer it to their clients, across the person who makes the beverage and over to all of us end users. Because we all love coffee, and in the end, when you have the knowledge about what each grain goes through, then every single cup of coffee tastes even better.
Whether it's our close partners from the coffee shop next door, or someone thousands of miles away, we are all one team.
And again, only as a close-knit team can we grow and evolve together and overcome obstacles.
By choosing us you are going to support a Bulgarian company that wants to deliver quality and reliability in coffee consumption.
Buying coffee is a responsibility that can have a considerable impact on the lives of families around the world.
The best coffee deserves the best possible packaging. All our coffee bags are aluminum free, have a carbon neutral certificate of manufacturing (CO2 neutral) and a high oxygen barrier, allowing coffee to stay fresh for a longer period of time. A modern packaging that is 100% plastic and can be recycled with plastic waste. To make sure this happens, we collect used coffee bags and make sure that they get recycled properly.
George Harizanov – founder, coffee hunter, roaster, barista perfectionist
Just a few years ago, 4 to be precise, George worked in interior design, but one "chance meeting" changed this forever. After he hears the word SPECIALTY COFFEE and coffee roasting he was struck by the whole idea of this. A thorough complete research he realized that coffee will be his future. He started working as a barista but just a year later that wasn't enough. Upon completing a full training on Coffee – from farm to cup it didn't take long until he was part of one of the major roasteries in Europe, as an assistant roaster to begin with, and then joining the quality control team. The following year his focus was on one thing only – CUPPING, CUPPING and CUPPING.
This helped him build the solid skills required for sourcing and appreciating specialty coffees. And as someone who likes to go off the beaten track George decided to start his own business in specialty coffee from Bulgaria. Recognizing that this product is not very popular in his country and the task of promoting it is no easy one, this made the search for innovation in promoting specialty coffees even more exciting. Because we all deserve better.